It is interesting to see the changes which follow with a certain degree of success, especially in Blogging. New people visit, leave their impressions in comments (sometimes!) and the content changes, especially for those who look carefully at their SEO, landing pages, keywords and search phrases. The Internet is a world which is constantly adapting to new trends, as webmasters, bloggers and anyone else with a website of one form or another tries to stay ahead, top keep their ranking high and the interest rate at its best.
For me, with the highest three month rating I’ve ever had – thanks to all who visit! – it brings something else with it too, something which is also changing with the times. Spam. Or, rather, more spam.
The days of Viagra and other sex-enhancing medications, of penis enlargement courses and things for men seem to have gone, for me at least. Now I am being hit with spam for handbags – which passes better to my gender if nothing else – and, recently, even for photographic courses and equipment.
Of course, they all hit the spam filters and disappear into nothingness, as they rightly deserve, but it is interesting to see the changing trend. Perhaps some of the spammers really are trying to target websites which fit their products, perhaps it is just the luck of the draw. Whatever it may be, the spam trend has resulted in three times more rubbish comments as real ones, which is saying something.
Also on the increase is the number of spammers who come here and leave a single line comment on how good a post is, how much they appreciated it, how they found my Blog through a search machine and will be bookmarking it for future reading. But even these simple comments are often in the wrong place: someone claiming to have been searching for specific information commenting on a post which has no relevance to their search criteria at all is always going to be suspicious. Or making the same comment on ten different posts and always with the same spelling mistakes.
Naturally I know why the spelling mistakes are there. They are designed to be picked up by a search engine so that the spammer can see what got through and can then hit an open comment box even more, plague the owner with commercial advertising and create backlinks for their own websites.
It is a strange form of marketing, and one which shows a distinct lack of business sense or marketing strategy. Were the comments individual, tuned to the post being addressed and well written, they would stand a much better chance of getting through. The website link to a name would then be the backlink many require and everyone would benefit.
Well, almost everyone. Spam is spam no matter how you look at it, and decidedly unwelcome. It was always so, it will always be so, no matter how good the spammers adapt.
Love & Kisses, Viki.